(Anti-theft, will be sent in due course.) Abstract: With the advancement of technology and intelligent network coverage, the recent rise of the gaming industry is evident to the public. The methods of game dissemination are no longer restricted to stereotypes, and the influence of games has gradually expanded to all aspects of life. Correspondingly, game companies need to continually integrate resources, innovate, update, and improve performance in line with the rapid development of the times. The diversification strategy precisely aligns with the planning needs and development goals within the gaming industry. Under the background of economic globalization, the diversification strategy, as the preferred model for corporate development, is equally applicable to game companies. This article illustrates the impact of diversification strategy on the performance of game companies, using Sanqi Mutual Entertainment Company as an example.
