In just three days after its release, "Puella Magi: Magic" had already grossed $94 million in North America and $151 million overseas, earning $245 million worldwide in its first weekend.
This made "Madoka Magica" make history in its first week of release - the original film with the highest global box office in the first week of film history.
This result is a very powerful shot in the arm for the global film market, which has been in a sluggish off-season since the end of the summer vacation.
Although in the North American market, "Madoka Magica"'s current performance is not considered the highest-grossing movie in November.
But anyone with a discerning eye knows that this is just a matter of time. After all, November has only just begun and there is still more than half a month to go.
Compared to its box office results in North America, Puella Magi Madoka Magica is obviously more popular overseas.
This is also a common phenomenon in the current world film market.
Any Hollywood special effects movie that performs well in North America will also achieve quite good results worldwide.
After all, the global special effects film market is still in an unsaturated state.
Apart from Hollywood, no other country's films can reach that level of special effects.
Naturally, Hollywood movies have become the only choice for audiences around the world who like to enjoy special effects movies.
At present, "Madoka Magica" has won the local box office championship of the week in all the movie markets where it is released simultaneously around the world.
The box office in Russia was 21 million US dollars, in France 20 million US dollars, in the UK 14 million US dollars, in Germany 13 million US dollars, and in Japan 23 million US dollars.
And in Nanaya's eyes, the Chinese market, where the film is about to be released, is also a film market with huge potential.
If the box office success in various regions alone wasn't enough to make Nanaya and Washimine Entertainment so excited.
What is really gratifying is that the North American box office performance on Sunday only dropped by 3% compared to Saturday's box office!
The relevant data for other countries is not yet clear, but the feedback received is similar.
This shows that "Madoka Magica" is not only a successful commercial film, but also a film with great staying power.
Looking at Cameron's "Titanic" and "Avatar", similar situations have occurred in the single-day box office data.
In fact, the reason why "Endgame" had such a hard time hitting the world box office champion in the later stage was largely because the box office curve of the movie was no different from that of a normal commercial movie.
Although the starting point was high, the decline in the later period was still normal for commercial films.
This eventually leads to fatigue in the later stages.
Along with the movie box office, of course, movie-related products are also setting records.
I don't know if it's a coincidence or not, but after watching "Madoka Magica", the audience's desire to buy peripheral products is much higher than that of other commercial films.
Anyone who works in North American films knows this well.
When the audience has just finished watching a movie, they are excited and have the strongest desire to buy peripheral products.
But the situation of "Madoka Magica" is slightly different from other movies.
Because like other commercial films, the audiences are filled with joy after watching them.
Excited by the show, the audience generously bought some souvenirs to take home.
But it is different with "Madoka Magica", because everyone feels deep regret after watching it, so they would like to buy some movie peripherals to make up for the regret.
Basically, after watching the movie, as long as the customers go into the merchandise area, no one comes out empty-handed.
Even the most stingy movie fan can at least buy a figure of Asami.
Those who have money or are particularly fanatical fans will naturally buy all the peripherals.
It is very common in the "Madoka Magica" fan circle to buy five copies of the same type of peripheral products at a time.
Such strong purchasing demand makes the merchandise staff in all theaters across the United States happy and painful.
They are happy because the movie-related products are selling well, allowing them to make some extra money.
The pain is that the audience's desire to buy is too strong, and the store's stock of goods cannot withstand such a crazy rush.
Is there anything more painful than having no money to sell when the opportunity to make money is right in front of you?!
This situation happened almost simultaneously in theaters large and small across the United States.
For example, this happened at the AMC cinema where Chen Gong worked.
In just one weekend, thousands of sets of the Magical Girl's Soul Gem ornaments were sold.
Although our leader had increased the purchase volume before, there was still a shortage of inventory.
"Homura Akemi and Madoka Kaname are so popular."
Chen Gong reported the current sales situation in the surrounding area to the head of the sales department.
"It's the same with Tomoe Mami. Because there is no CP combination, many viewers would first choose her peripherals when they just want to buy one for their collection."
Having said this, Chen Gong shook his head slightly.
"Boss, the sales of Madoka Magica's peripherals have exceeded our expectations. This is even more exaggerated than last year's Inferno!"
"Right now, there are still some Sayaka and Kyoko products left, but they will only last until tomorrow night at most. The peripherals of the other three will definitely be sold out tonight."
After looking at the statistics table in his hand, Chen Gong continued: "In fact, all the soul gem ornaments have been sold out. We must restock as soon as possible, otherwise..."
The head of the sales department nodded repeatedly: "I will contact the head office to replenish the stock."
He picked up the phone and dialed a number.
But before he could finish a few words, the supervisor raised his voice unconsciously: "What?! You don't have any goods over there?!"
Chen Gong's heart tightened when he heard this.
The situation is obviously not good at the moment, and AMC Theaters' head office is unable to provide support to the stores.
[Why didn't the boss stock up more? Wouldn't it be better to make more money? ]
Chen Gong just thought about this and shook his head.
Our leaders have already prepared enough goods, but how many people could have imagined that the movie "Madoka Magica" would be so popular? !
This thing is explosive purchasing power that makes no sense.
[I hope Washimine Entertainment can provide support. This situation is directly related to them.]
Chen Gong's idea was not simply out of anger, but had a basis.
It's not just their own store. All AMC theaters across the United States have seen a surge in customer numbers recently, almost 2-3 times the usual number.
The reason for this situation is very simple, because AMC Cinemas has many 3D theaters.
The popularity of "Madoka Magica" is not just due to the large number of people watching the movie.
The 3D movie-watching craze has become a new phenomenon that was triggered by "Puella Magi Madoka Magica".
The current "Madoka Magica" is clearly divided into two situations: inside the circle and outside the circle.
Fans of Madoka Magica in the industry are all discussing the plot enthusiastically and making their own assumptions about the various plots in the movie.
Many fans can chat about the plot of Madoka Magica for a whole day without getting bored.
But on the other hand, when fans in the circle recommend "Madoka Magica" to their friends, they rarely mention the plot and setting.
Although the world setting of "Madoka Magica" is not particularly complicated, it cannot be explained in just a few words.
Therefore, these fans chose the simplest way:
"Have you ever seen Madoka Magica?"
"What? No?!"
"How dare you not go to see such a good movie! Hurry up and buy a ticket to watch it!"
"You ask what's good about this movie? I tell you the special effects are amazing. You must watch the 3D version. That's the best way to experience this movie!"
"You can't feel the magic of this movie's special effects just by watching it in 2D!"
The above is the template for the process of fans of "Madoka Magica" introducing new artists.
Through word of mouth and the vigorous promotion of Washimine Entertainment, it has almost become a consensus among all movie fans that "Madoka Magica" must be watched in 3D.
Therefore, many viewers would rather ignore the 2D version and witness the elegance and beauty of the 3D version of "Madoka Magica".
So, even though the 2D version of "Puella Magi Madoka Magica" was also very profitable - some viewers just couldn't wait to watch the 2D version first.
But many viewers only want to watch the 3D version of "Madoka Magica" and are even willing to spend several times the normal price to buy scalper tickets.
Because the number of theaters that can provide 3D versions is limited, there is a situation where supply exceeds demand.
Even though North America has been promoting and popularizing 3D cinema playback equipment in recent years, there are still quite a few conservative theater chains that are reluctant to spend the money.
Therefore, the popularity of 3D playback devices in North America is limited, not to mention other countries and regions.
The only exception is AMC Theaters.
In the fall, all theaters in the AMC Cinemas chain will undergo a major upgrade in their theater equipment, so that at least 50% of the theaters in each theater under AMC Cinemas can play 3D movies.
Therefore, in this 3D wave, AMC Cinemas became the first cinema chain to take the plunge.
The advantage of this is that AMC theaters naturally become the first choice for audiences who want to watch the 3D version of "Puella Magi Madoka Magica".
The disadvantages are also obvious. Just look at the insufficient inventory of "Puella Magi Madoka Magica" peripherals in AMC theaters.
Although other theaters have similar situations, the situation at AMC Theaters is particularly serious.
When Chen Gong was thinking about how to ask his boss for more peripheral shares, the call was already over.
The stern expression on the supervisor's face relaxed a little, and Chen Gong felt that he must have received good news.
"The head office will contact Washimine Entertainment immediately. Please prepare a stocking list as soon as possible based on the recent sales of peripherals."
The head of the merchandise department said in a very quick tone, "I will pass it on to the head office as soon as possible. Washimine Entertainment will have the freight company deliver it by tomorrow noon at the latest."
Chen Gong couldn't believe it: "So fast?"
The other party nodded slightly and said, "The people at the head office said that Washimine Entertainment has specially stockpiled a large amount of peripheral inventory in various large cities just to deal with the current situation."
"Are they so confident?" Chen Gong was a little confused. "Do they really believe that Madoka Magica will be a success?"
"No, they don't believe in Madoka."
The merchandise manager shrugged and replied, "They believe in the genius director, Nanaya Kiryu."