"What do you think?"
"'Middle'?" Elsa asked, looking up at the massive plaque above the shop's entrance. It bore only a single, red character.
"Middle!"
Zog was very satisfied with his shop's name. A shop for the Flying Red Middle Church ought to have a Red Middle on its sign.
"If you just hang up a symbol, is anyone going to know what this shop is for?" Elsa asked, confused.
"It's about creating a premium vibe. It's how all those businesses built on fan culture do it. You'll understand later."
"How bizarre."
Zog had acquired the largest shop on Chrysanthemum Street. After a friendly discussion, the original owner of the Alchemy Materials store had very happily sold the property.
This time, it really was a friendly discussion. After all, as a respectable Dragon with several businesses to his name, he was past the stage of primitive capital accumulation.
