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Chapter 209 - Chapter 209: Xingyi Explodes in Popularity, Sweeping Overseas!

Even across the ocean, the power of these international media cannot be underestimated.

Their headquarters are in the West, but they have many agencies and reporters in China.

Soon they uncovered the details of that Eastern giant, the mysterious tycoon.

Even Xingyi Technology and Meiyou Technology behind him were dug out.

Instantly, they were shocked.

Especially the Western fashion industry, which caused a stir!

On an imperial night, foreigners were either getting drunk in bars or sleeping at home.

Meanwhile, news articles were being rapidly compiled.

Then they were sent to the editorial department for review, printed by newspapers, and prepared for sale tomorrow morning or online serialization.

Wang Yi was unaware of this.

The plane flew through the night, heading straight for the Imperial Capital, but the sky grew darker and darker.

Even after more than ten hours, landing in the Imperial Capital, it was still night.

Due to the time difference, Wang Yi and his group flew from the night of the Empire to the night of China.

It was a novel experience.

Wang Yi treated Wu Shuang and others to a late-night snack, then returned to his apartment in Xingyi Science and Technology Park.

He checked his work email, still thinking Meiyou's revenue would continue to fall today.

In early October, the pure desire style summer dresses sold well, and the pure desire style autumn wear also sold extensively.

Coupled with Meiyou International and Zhenyou's launch, it was the most glorious period for revenue.

The massive success of both films and TV series, along with the popularity of spokespersons, brought terrifying traffic, which led to Meiyou's consistently high daily profits.

However, a few days ago, a cold front hit, and sales of pure desire style dresses in the north cooled off.

Even when the weather warmed up a few days later, sales in the north didn't pick up.

Meiyou Technology's single-day revenue dropped from its peak of over 400 million to the current 300 million, and Wang Yi even considered future revenues of 200 million to be normal.

Flowers don't bloom for a hundred days; Meiyou couldn't make that much money every day.

Unless there was a constant influx of traffic.

Or become a clothing giant like HM, with annual revenues of 160 billion+ and average daily revenues of 400-500 million.

But unfortunately, the current Meiyou is far from reaching that.

Meiyou's peak single-day revenue barely matched HM's average level.

In 2011, the revenues and profits of branded apparel giants were truly formidable.

In contrast, the revenues of internet giants like BAT were at a low point.

In 2010, the annual revenues of HM and Zara's parent companies both exceeded 160 billion.

Tencent's annual revenue in 2010 was only 19.6 billion yuan, Baidu's annual revenue was 7.9 billion yuan, and Alibaba's annual revenue was 5.56 billion yuan...

HM's annual revenue was equivalent to more than twenty Baidus and nearly thirty Alibabas!

There's no denying that years later, BAT became internet giants with terrifying revenues.

But in 2011, mobile internet was just starting, mobile games were just starting, e-commerce was developing, and even Weibo only had 100 million users...

Frankly speaking, BAT was currently burning money for development, so it was normal for their revenues not to be outstanding.

It wasn't until years later, when smartphones became widely popular and mobile internet grew strong, that BAT became top giants.

And 2011 was the peak for the branded apparel industry, but a low point for BAT.

But ten years later, it was the opposite.

Ten years later, HM's annual revenue might not even reach 160 billion.

And Tencent's gaming division alone had annual revenues of 160 billion+, with total revenues exceeding 500-600 billion!

This is a matter of era development, or rather, a matter of industry track.

In 2011, in terms of revenue, the internet was far behind branded apparel.

But in terms of development potential, it far surpassed branded apparel.

Therefore, Meiyou Apparel's current annual revenue could even surpass BAT's.

But compared to clothing giants like HM and Zara's parent company Inditex Group, Meiyou still has a long way to go.

Even with Zhenyou and cosmetics added, it couldn't compare.

Unless Meiyou fully internationalized and developed into an international apparel giant like HM or Inditex Group!

What surprised Wang Yi, however, was that today's total revenue did not fall.

Especially Zhenyou's revenue, which even increased a bit.

What's going on?

Wang Yi opened Weibo and discovered that Zhenyou's zippered packaging box was trending today!

[Zhenyou pioneers zippered packaging box, so convenient!]

The comments below also became very interesting:

"I was shocked when I received a Zhenyou package a few days ago. The zippered express box opens with one pull, so convenient!"

"The zippered design is perfect, I wonder who invented it."

"Checked, Meiyou Technology invented it, applied for a patent, it's exclusive packaging for Zhenyou products."

"As a Meiyou user, I'm genuinely envious."

"Hahaha, just for this packaging box, I want to become a Zhenyou user!"

"Will Meiyou also popularize zippered packaging boxes later?"

"Probably unlikely, it's exclusive to esteemed Zhenyou users."

"But Meiyou Technology is really amazing, they can even design a packaging box into a work of art!"

...

Because of the packaging box, Zhenyou once again trended, and its revenue also saw growth.

Today, Meiyou's revenue decreased by another 20 million, while Zhenyou's revenue increased by 25 million!

Total revenue remained around 250 million, with profits around 200 million.

But the impact of this trending topic is limited; if there's no new traffic, it would be normal for total revenue to fall below 200 million and profits to drop to 100 million in a couple of days.

Wang Yi sighed,

"I really envy HM and Inditex Group, with stable daily revenues of 400-500 million."

But this kind of thing can't be envied!

HM and Inditex are globally renowned, with channels and stores all over the world.

The current Meiyou simply cannot compare.

The gap in physical stores cannot be closed in two or three years.

They can only focus on online, like Shein.

Online is the fastest path to rise.

But unfortunately, although Meiyou International Mall has been established, and bonded warehouses in developed European and American countries are rapidly progressing.

However, Meiyou and Zhenyou's international recognition is insufficient, leading to slow growth in users and sales for Meiyou International Mall.

International traffic is a big problem.

Wang Yi stopped overthinking, washed up, and went to bed.

Perhaps it was due to the long journey and travel fatigue, Wang Yi slept very soundly.

Unexpectedly, the West was swept by an online sensation!

It was morning in the West, while it was night in China.

Many people just opened their phones and saw news reports:

[The Times: Shocking, the mysterious emerging mobile giant is actually Xingyi Technology, and its chairman is still a freshman in college!]

[The Wall Street Journal: The Eastern tycoon who lavishly ordered 30 million chips is actually Meiyou Technology, which started with pure desire style clothing!]

[The Guardian: Meiyou's pure desire style is selling extensively, HM and Zara suffered a fatal blow in China, with revenue dropping by 50%!]

[Ta Kung Pao: Meiyou's pure desire style leads fashion, causing a huge shock in European and American fashion circles!]

Of course, there were also some questioning media:

[BBC: A clothing company is actually venturing into mobile phones! Is it boldness? Or recklessness?]

[CNN: Xingyi Mobile's lavish order of 30 million chips is too aggressive and may lead to complete bankruptcy!]

...

Whether praise or criticism, all these news stories surged to the top of foreign trending searches.

For a time, the entire Western internet was abuzz, and the comments below became lively:

"Incredible, the mysterious emerging mobile giant is actually Meiyou! Meiyou is going to make phones!"

"What is Meiyou?"

"You don't know Meiyou's pure desire style? So LOW!"

"Meiyou's pure desire style dresses are super beautiful, and the pure desire style autumn wear is also better looking than international big brands!"

"Meiyou's clothing is fashionable, sexy, flattering, and elegant! It looks better than international big brands, yet is cheaper!"

"Really? I'm so OUT."

"I just looked, they are indeed beautiful. Not only much more fashionable than Zara and HM, but also more fashionable than Gucci and Prada, I ordered many pieces."

"There's also the high-end Zhenyou, with silk dresses and silk pajamas. The materials and styles completely outperform big brands like Dior and Gucci! The price isn't expensive either!"

"Eastern silk! Quick, give me a link, I'm going to order now!"

...

For a time, Xingyi Technology, Xingyi Mobile, Meiyou, and Zhenyou all rose to prominence.

Foreign male users were discussing Xingyi Technology and Xingyi Mobile, anticipating new developments.

Female users weren't too focused on mobile phones, as they were still under development and not yet on the market.

Instead, Meiyou's pure desire style and Zhenyou's silk made them unable to look away, leading to a shopping frenzy!

The love of beauty is common to all.

Meiyou and Zhenyou's apparel designs were a full decade ahead of current European and American fashion brands.

Anyone with normal aesthetic taste would choose Meiyou and Zhenyou.

Coupled with the cultural heritage of the Eastern Silk Capital, Zhenyou became extremely popular.

Even if Zhenyou's overseas price doubled, converted to USD or Euro, it was still only a few hundred dollars.

For developed countries, there was no pressure.

Many of them usually bought clothes at this price point.

As a result, Zhenyou became extraordinarily popular in the West!

The number of users for Meiyou International Mall and Meiyou App began to surge rapidly.

Meiyou and Zhenyou's international revenue also began to skyrocket!

Wang Yi and Song Sining, far away in China, knew nothing of this.

It wasn't until morning when Song Sining woke up that she discovered this scene, instantly filled with pleasant surprises.

However, she worried that Wang Yi hadn't adjusted to the time difference and didn't disturb him.

But unexpectedly, Wang Yi, having gone from night to night yesterday, had simply overslept and also woke up early.

Looking at Meiyou International's revenue, Wang Yi's expression was complex as he dialed Song Sining's number:

"Sining, are you up?"

"I am, Boss, you're awake too!"

"Yes, I saw Meiyou International's revenue, it exploded!"

Song Sining was ecstatic:

"Yes, overnight—no, it's daytime in the West. Meiyou International users increased by over 1 million, orders exceeded 100,000, average spending was over $700, and revenue exceeded $70 million! That's over 400 million, a huge profit! Hahaha!"

"Yes, a huge profit!"

Wang Yi was in a great mood.

Yesterday, he was still worried about the sharp decline in pure desire style sales and the continuous drop in revenue and profit.

And was still envying HM's average daily revenue of 400-500 million!

Unexpectedly, a huge influx of traffic came overnight!

It directly added over 1 million overseas users, with more than 100,000 placing orders.

The conversion rate was about 10%, although half that of domestic, the average transaction value was higher.

Meiyou's overseas prices are higher, basically double those in China.

And for the high-end Zhenyou, the average domestic price is 2000, while the average overseas price is directly $600, or about 4000 yuan.

4000 yuan is nearly two months' average salary in China, so Zhenyou's domestic sales are naturally mediocre.

But $600 is less than a week's average income abroad, with absolutely no financial pressure.

As a result, Zhenyou completely sold out abroad, with sales five or six times higher than domestically!

Moreover, they were very interested in Zhenyou's silk apparel, with many users purchasing two or three sets each, totaling over $2000.

This directly pushed Meiyou International's average transaction value to $700!

Meiyou's overseas revenue also surpassed 400 million, not only significantly exceeding domestic revenue but even approaching double the domestic figure.

It can only be said that earning US dollars is easy.

Besides, with so many international media outlets reporting on it, it would be hard not to become popular.

Of course, this kind of revenue won't last forever; it's estimated that once the hype dies down in a couple of days, revenue will decrease.

But even so, Meiyou and Zhenyou have made a name for themselves abroad and are gradually expanding!

Once their reputation is established, overseas users will continuously increase, and overseas revenue will steadily grow, which can perfectly offset the domestic decline.

It can also be considered a good thing.

Of course, Wang Yi didn't let excitement go to his head:

"Sining, seeing Meiyou International growing, I estimate HM and Zara won't be able to sit still. Have Old Chen keep a close eye on them!"

"Okay, Boss, I'll arrange it right away!"

Song Sining replied, realizing the seriousness of the situation.

Previously, when Meiyou's pure desire style impacted the domestic market, HM and Zara were desperate.

Now that Meiyou's pure desire style is sweeping overseas, hitting HM and Zara's home turf, they probably won't be able to sit still even more!

They will definitely take action, and precautions must be taken.

"Also, in a few days, you'll need to come to the Imperial Capital to prepare for the upcoming Meiyou Cosmetics launch event!"

Wang Yi changed the subject.

"Okay!"

Song Sining replied, her voice becoming somewhat unnatural, and her fair cheeks flushed.

Going to the Imperial Capital meant she would also be staying with Wang Yi.

Last time, because of her period, although they didn't do "that," they did it in another way...

But this time, without her period as protection, it might be "zero distance"!

So embarrassing!

The more Song Sining thought about it, the redder her face became.

She had been a good girl since childhood, never been in a relationship, and had zero experience in "that" aspect.

So much so that her voice became very unnatural, and she then hurriedly hung up the phone.

"Hahaha."

Wang Yi keenly noticed this and was in a great mood.

Hmm, this time there's no escape!

After breakfast, Wang Yi went to the semiconductor department.

Yesterday morning, Williams also arrived in China with a group of R&D elites from Texas Instruments.

With this, Xingyi Semiconductor was officially established.

Currently, there are sixty-eight R&D engineers, twenty of whom are elite key personnel poached by Williams from Texas Instruments.

The remaining forty-plus people are top talents recruited domestically by Jian Ziyan in recent days.

Developing chips is a big problem; even for the current simple 28nm chip, 200-500 people are needed.

These sixty-eight people are far from enough.

Therefore, Jian Ziyan is still frantically recruiting, spending heavily to do so.

She checks resumes for any issues, then invites Williams for interviews.

For top R&D engineers, Williams conducts the interviews himself.

For more ordinary ones, he has his confidant George conduct the interviews.

This can greatly improve efficiency.

Thus, Xingyi Semiconductor is gradually becoming standardized.

In addition, EDA software and ARM V8 architecture are already in place.

Williams has already begun planning chip development, especially for the CPU part.

As for the GPU, they will directly use ARM's public architecture.

There's no other way; with limited staff currently, developing both a CPU and a GPU is unrealistic.

They can only focus on CPU development, and use ARM's public architecture for the GPU.

Once sufficient personnel are available later, they will consider developing their own GPU architecture.

As for baseband development and CDMA authorization, that's an even bigger problem!

It is also the core problem that Wang Yi needs to solve right now!

(End of chapter)

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