Ficool

Chapter 64 - Chapter 64 Core Competitiveness

Seeing the boss and his girlfriend bickering, Wei Ming discreetly left, but muttered to himself:

"The boss is young and promising, and his girlfriend is also a devastating beauty, a true lady. Her outfit alone costs more than my month's salary!"

Being in the clothing industry, Wei Ming clearly recognized the brands Lin Shu was wearing, even if others couldn't!

After some playful bickering, Wang Yi embraced Lin Shu and gave her a head pat:

"Baby, let's go eat, what do you want?"

"Okay!"

The little rich girl got excited:

"Braised pheasant!"

"We've had braised pheasant before, let's have braised goose this time!"

"Okay, okay!"

Lin Shu was beaming with joy as she left the clothing factory with Wang Yi.

She was still holding three pure desire style dresses, just wondering when she would wear them for Wang Yi to see!

"Wang Yi, when these three dresses are launched, what price point do you plan to sell them at?"

On the way, Lin Shu couldn't help but ask.

Wang Yi didn't answer directly, but instead asked:

"Which one do you like the most?"

Lin Shu thought for a moment:

"The material of these three is very good, and the styles are also beautiful. But the bottom of this spaghetti strap dress is very long, completely covered. Yet the top is too revealing, I don't like it."

Wang Yi thought about it.

In 2011, indeed some people couldn't accept it.

But it didn't matter, the pure desire style itself focuses on being both pure and desirable!

And it could also be paired with something!

Wang Yi smiled and said:

"What if you pair the top with a small cardigan or a chiffon blouse?"

"Oh?"

Lin Shu was overjoyed:

"That would be great! A small cardigan covers the revealing parts, so I don't have to worry about accidental exposure, which makes it much more acceptable!"

But what Lin Shu didn't know was that with the small cardigan, the sheer effect made it even more desirable!

This was the true essence of the pure desire style!

Moreover, an extra piece of clothing meant earning money for an extra item!

These small cardigans, with a cost of ten yuan, could easily sell for 99 or 159 yuan.

When the sets are launched, Meiyou dresses will be priced at 399, 599, with a limited-time 100-yuan coupon on the first day, effectively making them 299, 499, to boost sales.

At prices under three hundred and under five hundred, they should sell well.

As for the discount period, it all depends on sales.

If they sell well, the discount will last three days and then return to the original price.

If sales are average, another wave of coupons will be issued...

The matching small cardigans will be priced at 99, 159, letting users choose for themselves.

If bought as a set, the total price will be further discounted by 20-50 yuan!

As for Qingyou, it will be of more ordinary quality and style.

Wang Yi decided to divide the sixty modified designs into three tiers.

The thirty ordinary modified designs will all be eliminated!

The ten eye-catching modified designs will be for Qingyou!

The twenty excellent modified designs will be for Meiyou!

This way, users with purchasing power, seeking better styles and materials, will choose Meiyou.

Other users who want to try the pure desire style but are short on cash will choose Qingyou.

These chiffon blouses and small cardigans are classic styles, and Wang Yi doesn't plan to produce them himself.

He will directly have Chen Chuanqing find a third-party manufacturer for OEM production, controlling the quality and simply labeling them.

After finishing the braised goose, Wang Yi sent Lin Shu home.

Downstairs in the residential complex, the two embraced and parted ways.

But upstairs, Lin Jianye was sighing: "They're hugging again! It's really making me mad!"

Lin Jianye was so angry his liver hurt, feeling as if his precious daughter was being tricked away.

Zheng Rou was much more natural, seemingly already accustomed to it:

"No choice, Wang Yi is quite excellent. He even found a loophole to get into Beihang, there's no stopping him."

"So you're just going to let them continue like this?"

Lin Jianye's eyes widened, full of disbelief.

"What else can we do? And I had someone investigate, Wang Yi is also excellent in both character and academics."

Zheng Rou spoke calmly: "He only scored 569 on the college entrance exam because he missed one subject to save someone, otherwise he would have easily gotten into a 211 university!"

"Missed one subject to save someone?"

Lin Jianye's expression became serious:

"To have such character is truly commendable. Much better than that kid from the Chu family! Well done!"

"County No. 1 Middle School can't compare to the provincial experimental school, for him to get into a 211 university from County No. 1 Middle School is also very impressive!"

Zheng Rou nodded:

"So, about him and Xiao Shu, we can't control it, and we won't. Our family lacks nothing, as long as Wang Yi is honest and treats Xiao Shu well, it's not entirely out of the question."

"Sigh! It can only be this way. If that guy dares to betray Xiao Shu, I'll break his legs!"

Lin Jianye looked out the window and said in a deep voice.

When Lin Shu returned home, the two sat on the sofa, cracking melon seeds, pretending as if nothing had happened.

Lin Shu went back to her room and locked the dress Wang Yi gave her in the closet.

Promoting it heavily before it's even launched would easily cause trouble for Wang Yi.

Wang Yi hadn't said this, but Lin Shu understood it in her heart.

She would wait until it was released to wear it for him to see!

"He's getting more and more unreliable, and he claims to be my dad! So mean!"

Lin Shu said grumpily, but soon, she started looking forward to their next date.

"But lately, he seems very busy!"

"Just like my dad."

"When he gets busy, he neglects his family! Hmph!"

Upon returning home, Wang Yi greeted his parents, then went into his room and busily wrote at his desk.

The e-commerce launch was imminent, and the packaging design for Meiyou products needed to be rushed and production started as soon as possible.

Wang Yi worked for over an hour to complete the packaging design.

There were three layers in total, the outermost being an exquisite express cardboard box.

All made of delicate glossy material, uniformly printed with Meiyou's large LOGO and the Meiyou brand.

It also carried an advertising slogan:

"Meiyou, caring for women's health, leading fashion trends!"

Inside was a classy paper tote bag, also featuring Meiyou and its LOGO.

It also carried an advertising slogan:

"Meiyou, unleash your beauty!"

Further inside was the exquisite paper box, wrapping the Meiyou dress.

It also carried an advertising slogan:

"Pure desire style, unlock your charm!"

Such specifications, weighty and stylish in hand.

Not much different from the packaging of big luxury brands.

As for Qingyou, it was simpler.

Only an outer express cardboard box and a tote bag.

Advertising slogan:

"Qingyou, let your beauty soar!"

The clothes, after being sealed in plastic, were placed directly into the tote bag, without an inner paper packaging box.

This differential design would highlight Meiyou's high-end status!

After completing the design, Wang Yi sent the packaging to Chen Chuanqing, asking him to find a factory in Jizhou for OEM production.

The next day.

Wang Yi arrived at Meiyou Building early in the morning.

Workstations and computers were all set up, and more than a dozen employees had already started.

The IT department had five people, and another round of interviews was scheduled for today.

Wang Yi directly convened a meeting and assigned the e-commerce upgrade development work for Meiyou 3.0 to the five people.

According to Wang Yi's plan, two people would be responsible for the Apple end, and three for the Android end.

With these five people, the development speed of version 3.0 would greatly increase.

And Wang Yi would continue to work on the core.

What he wanted to do was big data push!

Of course, it wasn't the mature multi-source big data fusion seen after 2020, but the simplest user tags from the early stages of big data a few years ago!

Through big data algorithms, digging, statistics, and analysis of user information, viewing and posting habits, etc., to apply targeted tags, establish simple user models, and push content and advertisements they like!

For example, multi-source fusion is big data 7.0, and the tag push Wang Yi was doing was big data 1.0.

This was easily achievable at present, and while the accuracy wasn't as terrifying as in later generations, it was sufficient!

(End of chapter)

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