The Starry Escape Room is actually a rather simple structure.
They have control of the traffic in the entire escape room circle and can direct it all over the country.
The reason they can hold these traffic sources firmly in their hands is that they have turned the app into a niche hobby community, and then... hired handsome men and beautiful women as bait within the community.
Although the money made isn't much, with only a bit over eight hundred million in total revenue across more than a hundred stores, including thirteen self-operated and over eighty franchise locations, the net profit is merely thirty million.
But this is just in pursuit of volume running.
They have invited several creators to write scripts for them, develop new plot performances, and have even hired designers to tailor costumes specifically for them.
Once they form an independent culture, then... they can profit for a lifetime.
