Chapter 220: Is This the Game We Play?
After reading this official publication, the comment section below the video and the player community forum were filled with comments. Countless players frantically forwarded it and left messages expressing their excitement.
"Tell me, this isn't real! It must be a computer-generated animation!".
"So this was really done in Minecraft?".
"Damn, it's great! If so, can other buildings and things like that be replicated in Minecraft?".
"I give up! This is not at all the same game I play!".
"I suddenly want to try it online. Why not release it before the trial?".
"Exactly! I'm suddenly interested in this game again! I think that if it had been released before the trial, I definitely wouldn't have made the small dark room!".
"Haha, that's it. Give us a hundred years, and we can surely build it!".
"Please, don't use the word 'we,' because I don't think I can build it!".
"I can only describe it in two words: turtle!".
"Great! But this shouldn't have been done by one person, right?".
"It must have taken more than one person! If it had only taken one, how much would the project have grown? Didn't you see the final quickly edited video? Obviously, it took a lot of people working as a team!".
"This is a huge project that requires the collaboration of many people, but what about the smaller projects?".
"Is this still the pixel game I know? It feels better than some big games!".
"Exactly!".
Although Minecraft itself is a pixel art game, that does not mean it is ugly. On the contrary, unlike its previous life, Alex's Minecraft did not skimp on its art. There was no cost control, and the pixels were simply an artistic adjustment adapted to the gameplay.
The game's modeling, lighting, and shading are really top-notch. If you look at a single block, it can be difficult to grasp the essence. But when creating large buildings and even complexes of them, the feeling is instantly palpable.
This has also stunned countless online players after watching the video. Originally, everyone imagined Minecraft as a simple construction game, with a survival element at best. These aspects, for example, had already been experienced in previous early access trials, and there was nothing particularly surprising.
Although some players had already built quite attractive and common houses during this early access trial, it did not excite the players much or generate much anticipation.
After all, the game's potential was too limited to be appreciated.
But what is shown in this wave of videos is completely different.
'What the hell is this? Did they really create the riverbank scene of the Harvest Festival in the game? Is this still the game they know?'.
Not only the players who came to see the fun, but also some game designers in the industry were stunned after watching the Minecraft trailer.
'How can a block game be like this?'.
Alex has a complete set of advertising and promotion models for Minecraft. Everything before can only be considered a prelude, and now is the real promotion of Minecraft. With the players' shock and the launch of various Nebula Games promotion channels, many designers in the industry discovered that the popularity of Minecraft has skyrocketed.
It even came out of the circle and became one of the most popular searches on the official blog. Even the official account of the games department forwarded it that same day.
In addition to being republished by various media specializing in video games, even many other media shared the video.
The promotional video experienced a rapid increase in views, reaching 15 million in a single day. While other games had gone viral previously, those successes were not necessarily related to the games themselves.
Minecraft, however, was completely different. The recreation of the Harvest Festival scene in the game was the main focus of media coverage. While the focus was mainly on promoting traditional culture, the crucial point was that this recreation itself was a gameplay element of Minecraft.
Even those who had not played it before knew that a game could recreate the millennial scene of the Harvest Festival.
This sparked speculation: if the Harvest Festival scene could be recreated, what would happen to other buildings and scenes?.
The wait was not long, as only three days after the release of the promotional video, Alex uploaded another video to his official Twitter account.
This time, the scene showed the famous Forbidden City.
Countless players, who had already experienced the Riverbank Scene of the Harvest Festival, were even more excited this time. They almost couldn't wait to watch the video.
And the video did not disappoint. Raindrops fell from a somber sky, sparsely dispersing over the walls of the Forbidden City. The camera slowly focused on the gates of the Forbidden City, the peaceful forests and pavilions, the gleaming golden roof tiles.
The white jade stairs and the nine dragon reliefs, the pond and the stone bridge in the backyard, the red pillars, the golden roof tiles... little by little, players could catch a glimpse of what this magnificent building would look like in Minecraft. The popularity of the previous Riverbank Scene of the Harvest Festival had not completely diminished, it had not even calmed down.
The launch of the "Forbidden City" was like adding fuel to the fire, instantly increasing the popularity of Minecraft.
Designers throughout the video game industry were stunned. Without a doubt, this was Alex's promotional tactic. And most importantly, it was a promotion that they could not replicate.
'Because this is completely exclusive to Minecraft!'.
And with the added advantage of promoting traditional culture, it has gone viral.
Mark, who had been following Minecraft, finally understood what Alex meant when he saw this scene.
"With this, who can rival you in popularity?".
In the Voyage project room, Ethan was in a dilemma. If he continued, the popularity of Minecraft would be enormous. Voyage, which was soon to be released, had already been completely overshadowed, and apart from the players who had been paying attention, it barely caused a sensation.
But if he withdrew, it would not be a shame. After all, if he got good sales, it would not be a shame. The key was the promotional aspect; they had already done a lot. If he withdrew, it would be a great loss and he would not be able to get good reference resources in the future.
"It's not necessarily over. After all, Minecraft has the Harvest Festival scene and the Forbidden City. While it is impressive, it is still just a construction game. With just this game, although it is very popular right now, it is not certain that it will lose to the content of Voyage!", Ethan comforted himself.
However, three days later, Alex published another video on the official blog, completely shattering his fantasy.
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