The company obviously had abundant reserves of the information Park Minho wanted, and it wasn't clear whether it was compiled by the secretary or his father.
But regardless, Park Minho still concentrated on examining the various materials in his hands.
Park Minho first looked at all kinds of information on the domestic market. After all, if he wanted to make the company survive better, he must use the famous saying "Know your enemy and know yourself, and you can fight a hundred battles without defeat."
This document was obviously sorted by date, so Park Minho started reading from the first year, 2000:
"Breakthrough growth! Korean mobile phones have successfully risen! Warriors among mobile phones! Saehan Mobile sales have successfully exceeded 700,000 units, becoming Korea's top domestic mobile phone sales champion!"
This was news from 2000, the era when Korean domestic mobile phones officially rose.
Park Minho felt the excitement and pride of Korean people in that era through this news. It could be said that Saehan Mobile during this period began becoming the nation's idol.
"Saehan Mobile achieves great results again! Sales reaching 2.5 million units, once again topping annual sales champion. Is there anyone who can stop Saehan Mobile's rise?"
This was important mobile phone industry news from 2001. Through this report, Park Minho glimpsed the era when the mobile phone market was exploding crazily.
"Who else?! Saehan Mobile sales have officially exceeded 10 million units! Saehan Mobile has once again won the national sales championship!"
This was 2002—a crazy year for the mobile phone industry. It was the announcement of this news that may have deeply stimulated Park Minho's late father, making him resolutely abandon the real estate industry and enter this crazy mobile phone business!
Next, as expected, it was obvious that Korean domestic manufacturer mobile phone sales exceeding 10 million units had deeply attracted attention both domestically and internationally, so whether domestic or foreign, massive hot money poured into Korea!
"Be vigilant! There is serious mobile phone overcapacity in the country. According to relevant department statistics, Korea's annual mobile phone production capacity is estimated to be 25 million units in 2003, while our country's mobile phone sales last year were only 11 million units. How should we digest these 8 million excess mobile phones?"
This news was accompanied by major media report headlines in 2003.
Obviously, in 2003, all media—including those in the mobile phone industry and potential mobile phone buyers—paid close attention to the issue of excess mobile phone production capacity.
Park Minho shook his head slightly at this. It turned out the major media were somewhat paranoid.
Facts from his previous life proved that Korea successfully digested the 8 million excess mobile phone production capacity due to the crazy influx of hot money.
Among the crazily inflowing hot money was Park Minho's father in this life.
He invested 300 million won in startup capital at the beginning of March last year to establish Hansung Technology Company, making him one of the first to eat the crab.
Although he was among the first batch to eat crab, his father clearly wasn't very skilled at business management.
Despite being among the first crab-eaters, they didn't eat the fattest portions of cake, only getting some leftovers—considered a small profit without losses.
After all, spending a year to become merely a well-known mobile phone manufacturer in Seoul and nearby provinces, but failing to expand beyond Gyeonggi Province—this achievement really wasn't impressive.
Looking at Saehan Mobile in 2003, it once again won the domestic mobile phone sales championship with 11.75 million units. One company's market sales accounted for 15%, surpassing foreign brand Motorola's 14% for the first time.
And in summer 2003, total Korean domestic mobile phone sales officially exceeded total foreign mobile phone sales.
Park Minho knew this was the last glorious moment for Korean domestic mobile phones, and also the beginning of their decline.
People shouldn't be too arrogant. Daring to be so arrogant without core technology would naturally attract enemy attention.
So 2004 was the year Korean domestic mobile phone grief began. Although it was only April, there were still eight or nine months before year's end.
But he knew that if this trend continued, Korean domestic mobile phones wouldn't last long!
Through current news content, Park Minho had seen major foreign mobile phone companies' actions, though these actions hadn't yet been revealed due to the short timeframe.
But when their methods exploded, it would be when Korean domestic brand mobile phones faced major setbacks!
So now Korean domestic mobile phones looked like a beautiful, rich blue ocean.
But within a few months, this place would become a bloody red sea, where many excellent Korean domestic mobile phone brands would fail to withstand pressure and collapse!
…
When Park Minho finished reading various domestic and international information and wanted to continue examining company materials...
"Knock knock knock..."
There was knocking on the door, and outside was a man in a suit—his secretary, Chen Ho.
"President."
Secretary Chen entered anxiously, then placed a report on Park Minho's desk.
"What happened?"
Park Minho asked with a frown.
"Currently, nearly 500 stores that have cooperated with us long-term suddenly sent statements to stop purchasing from us simultaneously.
They announced they would never buy our phones again!!"
"What?!"
Hearing this news, Park Minho stood up in surprise, then looked at Secretary Chen in confusion and asked:
"What the hell happened?"
"This is the work of Park Jihwan, the former general manager of the production department, during the half month when your father was sick, hospitalized, and during the funeral proceedings.
Because the former chairman authorized him to handle daily operations, he secretly replaced the premium components we purchased with inferior ones from unknown sources and applied them to mobile phones.
The final result is that in recent days, our mobile phones shipped to major stores through the logistics system encountered the largest return event in company history, causing us to lose 200 million won directly!"
"How dare he?!"
Hearing such a thing had happened, Park Minho was shocked but also very angry.
How dare that Park Jihwan guy?! How could he have such audacity?! Wasn't he afraid of being sent to prison for ten or eight years?!!
"Park Jihwan is your uncle—why wouldn't he dare?"
Secretary Chen sighed, feeling sorry for Hansung Mobile.
Hansung Mobile's phone sales weren't high. Taking over a year to sell 100,000 units—the sales volume really wasn't good enough!
Park Minho's late father didn't seem very skilled at running the mobile phone industry, but he obviously inherited his previous good character from real estate.
He paid serious attention to quality issues. After all, accidents in real estate were no trivial matter.
So Park Minho's late father was very concerned about product quality due to his professional habits.
(End of Chapter)
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