The New Year's film slot was quite complicated.
Zhonghao Entertainment still hadn't encountered a worthy opponent. Only "No Man's Land," "Police Story 2013," and "Personal Tailor" could put up some competition.
While Zhonghao Entertainment's new film "Jiong 3" achieved a box office success of 1.68 billion yuan, once again breaking the box office record of "Jiong 2."
All I can say is that Ning Hao indeed made a brilliant move.
He inserted his "Breakup Buddies" into the Jiong series IP, borrowing the popularity of a hot IP and managed to hire Qi Hao at a low fee.
Otherwise, with Qi Hao's current attitude towards accepting films, it would have been impossible to get him for a commercial film like this.
The film itself was of decent quality, with Qi Hao's performance, the IP's popularity, and Zhonghao Entertainment's promotion. All these advantages contributed to the film's explosive box office, creating a dominating scenario in the New Year's film slot.
