Richard discussed various aspects of the website development with the four of them. Of course, he was also sharing ideas inspired by some successful football media templates he had seen or knew of through his extensive knowledge.
Initially, their goal was to consolidate traditional media resources to create an online football media platform. However, Richard's innovative thinking began to shape the idea into a full-fledged football portal, rather than just a one-way information outlet.
Karren, in particular, shared insights from the website she had launched at Olympique Marseille. It had been low-cost, small-scale, and relatively unknown. She had been swamped with work, overseeing content creation while personally handing out flyers at various subway stations. She couldn't afford advertisements, and her idea of creating a digital platform had been opposed by several members of Olympique Marseille's board.
