In fact, Nanaya had already had the idea of shooting a new film, and this time he did not plan to shoot a work in the Fate series.
Whether it is a director or an actor, it is very unreliable to tie oneself to a series.
Why did Tom Cruise suddenly increase the number of films he made around 2010? Wasn't it because he was trying to get rid of the predicament of being trapped in the "Mission Impossible" series?
Although most of Tom Cruise's attempts ended in failure in the end, his choice to broaden his acting range was not wrong.
Nanaya has the same idea now. Continuously shooting FSN and FZ has made him feel a little tired. He thinks he can try shooting other stories to change his mind.
Moreover, during the filming of FZ this time, Nanaya also thought of many good shooting techniques and lens expression methods, which may not be a bad idea to try out in the new movie later.
However, the planning of the new movie will have to wait until FZ is completed. Giving up halfway is definitely not the style of Nanaya Kiryu.
Of course, just because Nanaya himself doesn't shoot the Fate series doesn't mean that this IP will be abandoned.
Washimine can completely invite other directors to shoot the Fate branch series.
I believe that with the current popularity of Fate's IP, there will definitely be many directors willing to give it a try.
However, Nanaya kept these thoughts in his heart and did not tell anyone, not even Shion.
In Nanaya's opinion, it is still early and it is far from the time to announce the plan.
In short, the online storm caused by FZ's split into two episodes was finally settled after the sacrifice of four seasons.
Afterwards, Washimine Entertainment took advantage of the fact that Shiki Mastuno was still popular on the Internet and began to intensify the promotion of FZ.
After all, March and April are not the peak seasons for movie-watching. If one wants to lure as many audiences as possible into the cinema, some tricks are inevitable.
For example, Washimine requires his employees to use a set of emoticons specially customized within the company when using chat tools to joke with others.
For example, "I'm going to die without the second half of FZ.JPG", "Let me take another breath of Artoria", and "Mr. Golden, who cannot be named, has left", etc.
Even Shiki's line [Remember to watch after you're done cursing. →_→] has been made into an emoticon package.
It is unknown which unnamed director provided Washimine with a photo of Shiki Matsuno glaring at someone, and then this photo was photoshopped and spread online.
Washimine's idea is very simple, which is to indirectly convey the message that FZ movies are very good through these simple yet magical emoticons.
The person who came up with this dirty trick was naturally Nanaya, the out-of-context dog.
After all, Nanaya, who has been on the Internet for many years, knows very well that emoticons spread much faster than simple advertisements.
In the era of mobile Internet, a new and interesting emoticon package can spread across the entire Internet within 24 hours, and many people will even use the same picture more than ten times a day.
Even though in today's PC era, the speed of communication is not as fast as in the mobile phone era, it is still much faster than other means.
Nanaya learned this trick from a pig farm in his previous life.
When "Butt Pioneer" and "Itchy Mouse" were first launched, his screen was flooded with related emoticons almost every day.
Especially the butts of little sister D.VA and big sister Black Lily, Nanaya is so familiar with them that he can recognize people by looking at their butts.
Of course, the effect is still very obvious.
Nanaya bought a butt at that time...
Wrong,
It's the game Overwatch.
Forget about "Itchy Mouse". As an African, he has already gone broke because of FGO and he really doesn't have the money to play another high-paying game.
Nanaya didn't know whether these emoticons were made intentionally by the pig farm or were spontaneous behaviors among players.
But when it comes to marketing, who cares what the starting point is?
Isn't it good if the effect is good? !
However, no matter how good the publicity method is, it still takes time to ferment.
There will be a certain lag from the implementation of publicity and promotion to the final feedback of box office results, and Washimine's large-scale efforts began in the afternoon of March 30.
Although the publicity and promotion department of Washimine Entertainment has worked very hard, no matter how hard they try, the specific effect can only be clearly fed back after the first day's box office data is released.
After all, there are exceptions in audience sampling, but box office data certainly won't lie.
Saturday is a day off for employees of most companies in the United States.
But for film companies with important projects released, weekends are often the busiest time period, and many Washimine Entertainment employees even come to the company at dawn.
Although American employees hate working overtime, it depends on the situation.
Even the union cannot help them with this kind of working hours which is part of the industry rules.
Of course, these miserable people definitely do not include Nanaya, a guy who has already entered the category of capitalists.
On Saturday morning, Nanaya woke up naturally and then slowly went downstairs to wash up.
Then he saw Shion sitting at the dining table with a report in her hand.
"This is the first day box office result."
Shion stuffed it directly into Nanaya's hand and said, "Breakfast is ready, come and eat."
Nanaya didn't look at the data, but first took a look at the three usual items on the table - salad, milk and sandwiches.
Shion rolled her eyes immediately: "What are you looking at? If you want to eat something else, why don't you just get up earlier?"
"I thought you were going to blame me for not checking the box office report first."
Nanaya sat down at the dining table, picked up the paper in his hand and started reading.
"That's because I've already seen the data." Shion crossed her arms and rolled her eyes at Nanaya. "But seeing that you're not in a hurry, you should have guessed it a long time ago, right?"
"That's about right."
Nanaya smiled and said, "After all, if the box office is not good, your face will definitely not be very good when you throw the paper to me."
"Hmph~ You're the best." Shion made a nasal sound and started to deal with the sandwich in her hand.
Nanaya skipped all the miscellaneous data and looked directly at the final summary data - a box office of 55.16 million.
"What is the highest first-day box office in North America so far?"
Nanaya was not impressed by the first-day box office results during this period. All he could remember were the records of hundreds of millions of yuan after 2009 due to the promotion of 3D.
"55.16 million box office, now we are the record."
Shion's smile was as bright as the sunshine outside.
"That's good. Who was the last record?" Nanaya also laughed.
Shion had obviously checked the records, and she immediately replied, "Star Wars Episode 3, 50.13 million box office. Honey, your Fate is now even more impressive than Star Wars."
Nanaya did not respond immediately. He compared the data carefully.
Then Nanaya discovered that the IMAX 3D box office revenue played a vital role.
This is normal, after all, one IMAX 3D movie ticket is equivalent to five traditional 2D movie tickets.
In addition, most of the fans who watch the midnight shows and the first day shows are hardcore fans, and they will definitely subconsciously choose screens with better effects.
Taking the inflation of the past two years into account, if we really compare the number of moviegoers, Nanaya believes that FZ definitely does not have as many as "Star Wars Episode 3".
[No wonder 3D movies are the future of the film industry. Truck drivers are right. If these 2D tickets were exchanged for 3D ones, wouldn't the sales be worth over 100 million?]
This thought immediately came to Nanaya's mind, and then he understood why a movie's first-day box office revenue of over 100 million yuan has become a basic operation for blockbuster movies since 2009.
"Nanaya, look. We broke the record, shouldn't we celebrate?"
"What?"
Nanaya looked up and found that Shion had taken out a bottle of red wine and two wine glasses from somewhere.
Shion poured wine in front of each of them and said, "We should have a drink to celebrate."
"You know I can't drink."
"It's a rare opportunity~" Shion handed the wine glass to Nanaya.
"Um...I still have to work today, so I can only have one drink."
Nanaya couldn't persuade Shion, so he could only pick up the wine glass.
Shion nodded: "Don't worry, just have a drink."
So the two of them raised their glasses together to celebrate the fact that Nanaya had created a new single-day box office record.
But what should have been a very romantic thing was completely ruined by Nanaya, a guy who couldn't drink.
"Ahem, that's intense."
Nanaya said while coughing, the alcohol made his face red from forehead to neck.
"You're exaggerating, aren't you? This is just normal red wine."
Shion was a little speechless when she saw the 14% alcohol concentration on the bottle.
Nanaya suddenly stretched out his hands and held Shion's hands.
"That's why alcohol is so terrible." Nanaya looked at Shion and said, "Look at what you have done."
Shion felt a little frightened when Nanaya looked at her, and she tried to pull her hand out, but it was no use.
"What do you want to do, kid?"
Shion deliberately kept a straight face. She stared at Nanaya and said, "What's the matter? Did you get bolder from drinking? Do you want to molest your boss? Don't you?"
"Shion~ You're so beautiful in the morning~"
"Don't give me that." Shion rolled her eyes. "If you have an itch in your lower body, go find me a tool. I have to go to the company later!"
"Damn, look at what you said, bitch!" Nanaya slammed the table and jumped up, "Your man has practiced sword for more than fifty years in his two lifetimes, and this year he will kill a monster like you."
"Hey, we have to go to work later."
Shion looked at Nanaya who was drunk and acting crazy, and held her forehead helplessly.
"We'll talk about work later."
Nanaya, who was already in high spirits, was not willing to let Shion go so easily. He simply reached over the table and hugged her.
"Hey, Shion. In the past, Lord Guan Yu killed Hua Xiong with a cup of warm wine. Today, I'll let you see how he stabbed the boss while drunk in Half-Nanaya."
"You yourself admit that you are a person who breaks the rules - um..."
Shion's scolding turned into a snort in the end.