Joe's trip to Brazil wasn't exactly low-key, but apart from causing a sensation in Rio, the opening of Andrea Company didn't attract much attention globally, not even within Brazil itself; its influence needs to ferment slowly.
To be honest, although Brazil is the most significant country in South America, its importance on the world stage isn't high, nor does it receive much attention externally.
A semi-charitable enterprise that doesn't plan to go public isn't likely to capture international attention easily.
However, Kitten Shopping Network will continue to develop within the ecosystem established by the errand software. Sooner or later, Andrea Company will create a commercial closed loop in Rio encompassing a range of items like online dining, department stores, and electronics.
I only play with people within my own ecosystem. To break this monopoly, you need to target the errand software at its source.
